October 11, 2016

DS, OFFICIAL PARTNER OF THE CHANTILLY ARTS & ÉLÉGANCE RICHARD MILLE EVENT

DS, OFFICIAL PARTNER OF THE CHANTILLY ARTS & ÉLÉGANCE RICHARD MILLE EVENT

DS Automobiles will be taking part in the latest Chantilly Arts & Élégance Richard Mille event on 4 September 2016.

Present from its very beginning, the Brand supports this outstanding event in the role of official partner. DS will be bringing motoring enthusiasts an unforgettable day in the country, participating in the Concours d’Élégance with DS E-TENSE alongside a creation by Eymeric François, exhibiting 25 vintage DS and SM models, organising a signing session next to the DSV-01 electric race car, and world revealing a new line of products.

The Chantilly Arts & Élégance Richard Mille event, which now ranks among the leading international automotive events, will be held on Sunday 4 September at the prestigious venue of the Domaine de Chantilly. Involved since its creation, DS Automobiles is renewing its participation as an official partner for the third edition. It is acting as official transporter with a fleet of DS 5 models, but it is first and foremost inside the Domaine itself that visitors will be able to admire the Brand’s heritage, present and even its future, notably with the highlight of the day, the Concours d’Élégance.

CONCOURS D’ÉLÉGANCE: SPOTLIGHT ON THE HIGH-TECH AND REFINED FUTURE OF DS

Visitors will be able to get a close-up look at DS E-TENSE, the Brand’s latest creation, all day long. But it is at 11 AM that the public will be able to appreciate the model to its full extent as it bursts into movement as part of the Concours d’Élégance parade. DS E-TENSE will be accompanied by a creation from the French fashion designer Eymeric François, the duo being tasked with winning over a knowledgeable and demanding jury.

Combining the authenticity of expert craftsmanship and the creativity unlocked by innovative digital tools,     DS E-TENSE is the prism through which the future of DS comes alive – a future marked by leading-edge technology and refinement. DS stylists have shaped the car down to the last detail to perfect its sculptural appeal as a high-performance GT. With its avant-garde personality, DS E-TENSE harnesses technology to throw off stylistic shackles. A parametric design process hailing from the worlds of design and architecture was used to create the car’s voluptuous grille and futuristic dashboard. The 800 hours of attention required for the upholstery of the cabin, together with the contributions of the trunk and travel accessory house Moynat, the watchmaker BRM Chronographes and the acoustics specialist Focal, have led to the creation of an incomparable atmosphere of luxury. In addition to its original body styling, DS E-TENSE lives life to the full with its high-performance electric drive train generating 402 bhp and torque of 516 Nm. Boasting a range of over 300 km, DS E-TENSE is a high-performance GT through and through.

To transcend this unique vehicle in the Concours d’Élégance, the Brand has teamed up with Eymeric François, a French fashion designer inspired by elegance and architectural forms. The model parading alongside         DS E-TENSE will wear a velvet sheath dress laced with some 80 metres of hand-stitched leather ties. The piece is part of the “Femmes & Fatales” collection, infused by the elegance and sensuality typical of the Eymeric François fashion house – a special French-style elegance inspired by Paris as well as by the golden age of Hollywood and the sensuality of revealed skin and assertive curvaceous forms that make each and every woman a legend.

The participation in the Concours d’Élégance is part of our cooperation initiative with Eymeric François, here generating a bewitching and electric result.

THE BRAND’S PRESENT: MEETING WITH MOTORING ENTHUSIASTS AND A WORLD REVEAL

Equally electric will be the area reserved for the DS brand at the entrance to the Château. Enthusiasts will be able to admire DSV-01*, the all-electric single-seater of the DS Virgin Racing team that earned a third-place finish in the latest season of the FIA Formula E Championship. The team is as successful in reality as it is in the world of fiction, where it is pitted against the illustrious Michel Vaillant in Resurgence, the latest installation in the adventures of the famed comic-strip driver. The album will be on sale at the DS boutique, and Denis Lapière, co-writer of Michel Vaillant, will be on hand to sign copies from 10 am to 4 pm, to the delight of fans.

To fully appreciate the Brand’s present, DS has reserved a major surprise for visitors, world revealing a new product line as part of this outstanding event. Four models will be exhibited for the occasion.

THE DOMAINE DE CHANTILLY: A PRESTIGIOUS VENUE FOR EXALTING THE HERITAGE OF DS

The DS brand would not be what it is today without the exceptional heritage of the DS and SM models that marked the 20th century.

As such, more than 20 original DS and SM cars will be taking part in the vintage automobile meet, investing the lawns of the Domaine de Chantilly to celebrate the avant-garde spirit embodied by these vehicles. Thanks to the invaluable contribution of the Amicale DS club federation and the affiliated DS and SM clubs, these legendary models will fully entertain the public. A host of cars – ranging from the ID, DSpécial, DS Pallas, DS open-top, DS Cabriolet and DS Chapron Croisette to the SM Opéra, SM Proto Fura and SM Export USA – will be on show for the joy of enthusiasts, who will be able to meet with their owners.

* scale 1 replica